Mike and I started Retroviral in 2010 on the premise of working with brands to make great content and stimulate the two-way communications that are possible on the internet. The company has grown and what was four people in an office 3 times too big for it at the start of last year, outgrew its space and moved into a new office. It’s incredibly rewarding the see the work that’s done for clients, but also the lives of our staff that are enriched in experience because of the goal we set out to achieve almost five years ago.

We decided to give the brand a refresh this year. Nicework did some great work with our brief, and this is how it’s turned out.